The landscape of home improvement marketing has shifted permanently. By 2026, projected data suggests that over 153.5 million adults in the US will use voice search daily. Currently, 58% of consumers already rely on voice search to find local contractors. Voice-activated search is transforming local service marketing, rivaling the impact of smartphones. AI-powered voice search […]...

As third-party cookies become less popular and privacy concerns grow across markets, the internet marketing landscape is changing. Instead of reacting to the “end of cookies,” savvy brands are using this time to establish long-term first-party and zero-party data plans that will help them better understand their customers, build closer relationships, and gain a significant […]...

According to Gartner, your customers don’t care if they are talking to a human or a robot. They care about getting their refund in 30 seconds. That is the difference between a Chatbot (which talks) and an AI Agent (which works). While 80% of interactions are now automated, most are still frustrating dead ends. The […]...